Rejection

How should we deal with rejection? We face rejections all the time. Rejections from jobs, from friends, from family, from complete total strangers. How are we suppose to deal with it? Do we just accept the rejection and tell ourselves that we are better than that, that we deserve better? That it is the company/organization/person's loss? Or do we look at it as a sign of inadequacy, incompetence, and a sense of not belonging? Looking at the situation from a third person's point of view, the answer is obvious. Of course we are not suppose to let rejections bring us down, but sometimes you can't help but wonder, maybe I'm just not good enough. When will I ever be good enough for you?